Gentle | Pure | Natural

April 16, 2019

Gentle | Pure | Natural

This year we celebrated Christmas with several new babies! Kelub’s daughter Ellie, Jaky’s son Dawson, and our foster babies Grayson and RJ - in addition to the other littles: Ava, Daisy, and Rosey. We love all the children in our family and want the best for them.  
baby bath
This is why we want to talk about our product ingredients with you. There are so many brands which market to families and claim to have pure, natural, or organic ingredients that are safer for your little love. 

First - what do some of those terms even mean?
• Pure - marketing term, there are no regulations or guidelines 
• Natural or All-Natural - this term generally simply means that the ingredients can be found in a natural state
• Fragrance Free - there is no added fragrance (natural, organic or synthetic) to the product
• Unscented - this means that the product doesn’t have a noticeable smell but that can be because it is masked by ingredients which remove the scent
• Tear Free - contrary to popular belief, this doesn’t mean that the product is safe for baby’s eyes! It actually means that a numbing ingredient has been used which makes baby’s eyes not tear up if contact is made

As you can see by the brief descriptions above, many companies will slap these buzzwords on their labels and not have much or any difference from products which don’t. So how do our products compare to the leading “baby-safe” brands?

All our products are handmade in small batches - we believe in quality over quantity. We personally order all of our ingredients and strive to support local, small businesses when possible. We use these products on our kids as well! Let’s take a look at some of our top sellers:
unscented soap
Plain Ole Bar
We suggest that you use this soap all over baby’s body. You can also let the bar rest in warm bath water to create a safe soak for them (although your bar won’t last as long this way). 
Raw Goat’s Milk, Organic Olive Oil, Organic Coconut Oil, Organic Soybean Oil, Sodium Hydroxide*
*This ingredient is necessary to turn the fats and oils into soap. 
shampoo bar 
Goat Milk Shampoo Bar
We recommend this product for baby’s hair. We NEVER add numbing agents to our products so baby’s eyes may become irritated if the shampoo bar makes contact. If this happens, gently rinse with clean water. 
Ingredients: Organic Olive Oil, Goat Milk, Organic Coconut Oil, Organic Soybean Oil, Sodium Hydroxide*, Organic Essential Oils**
*This ingredient is necessary to turn the fats and oils into soap. 
**Because some people have sensitivity to essential oils, we encourage you to speak to your pediatrician regarding your child’s medical history and testing a small amount on their arm first.  
unscented lotion
Plain Ole Body Butter
After a warm bath, massage our thick and creamy body butter onto baby’s skin (avoid the diaper area, this is not a rash cream). Quick to absorb, our body butter will leave baby feeling extra plump and huggable. 
Ingredients: Goat Milk, Distilled Water, Sweet Almond Oil, Shea Butter, Emulsifying Wax NF*, Stearic Acid**, Avocado Oil, Optiphen***
*Used to make the ingredients into lotion; NF means that it conforms to the specifications of the National Formulary. 
**Derived from vegetables, this ingredient is used to thicken our body butter to the creamy consistency you have come to know and love. 
***Because our products are made using goat milk, we add a small amount of preservative to keep the body butter from spoiling. 
flavor free lip butter
All Natural Lip Butter
We recommend this product for baby’s dry or chapped lips and cheeks - it’s also great for treating that pesky drool rash. Moisturizing and soothing when applied, this lip butter quickly absorbs and doesn’t leave behind a greasy film. 
Ingredients: Sweet Almond Oil, Beeswax, Shea Butter
As you can see, our ingredient lists are short and easy to pronounce. In contrast, below is the ingredient list for a leading “baby-safe” 99.9% natural and tear-free all-in-one shampoo and body wash (to compare to our Shampoo Bar and Soap): water, decyl glucoside, coco-betaine, lauryl glucoside, sucroselaurate, glycerin, fragrance (natural fragrance), betaine, sodium cocoyl hydrolyzed soy protein,coco-glucoside, xanthan gum, glucose,glyceryl oleate, sodium chloride, citric acid, potassium iodide, potassium thiocyanate, tocopherol, glucose oxidase, lactoperoxidase, hydrogenated palm glycerides citrate, lecithin, ascorbyl palmitate, limonene. We have one word: YIKES! 
newborn feet 
Our goal is to Make Natural The New Normal (TM) and what better way to start than to give your baby the best? That’s why we are offering 25% off each of the products listed above when you spend $25 or more online today through the end of the week!* Simply enter code “BABYSAFE” when checking out. 
*Discount valid on online orders of $25USD or more excluding tax and shipping. Offer not valid when combined with other discounts. Offer valid 12:01am EST 01/01/2019 through 11:59pm EST 01/06/2019. Offer has no cash value. 

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